Sales And Marketing

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Our Responsibility

Because sales and marketing managers spend much of their time talking directly to customers, they guide the development of products and services. They recommend modifying or dropping products or services or adding new ones to the company’s mix, based on what customers want. A sales and marketing department has the responsibility for deciding what the company should sell and what its prices should be. This includes choosing which, if any, intermediaries the company will use.


The product or service element refers to what you are offering as a whole to your customers. Product decisions include functionality, branding, packaging, service, quality, appearance and warranty terms. When thinking about your product consider the key features, benefits, and the needs and wants of customers. For example, if you are a food manufacturer you may decide to add some new flavours to extend your range.


The price element refers to the way you set prices for your products or services. It should include all the parts that make up your overall cost, including the advertised price, any discounts, sales, credit terms or other payment arrangements. Your pricing will also depend on your businesses position in the market, for example, if you advertise your business as a budget car rental service, your pricing should reflect that choice. Or if you are a premium food product then your price should be at a premium to lesser quality products to reflect the better packaging and quality of ingredients you offer.


Promotion refers to all the activities and methods you use to promote your products/services to your target market. It includes sales, public relations, direct marketing, advertising, sponsorship and social media. Since promotion costs can be substantial, it is sensible to conduct a return on investment analysis (ROI) when making promotion decisions. Firstly, you need to establish who your target market is, what media do they consume, what the cost of that media will be, how many more sales you need to cover your investment and how you will gather the information that shows how the promotion has worked.


The place element refers to how you get your product or service to your customers at the right time, at the right place, and in the right quantity. It includes distribution channels (e.g. via a shopfront, online or a distributor), location, logistics, service levels and market coverage. For example, if you’re thinking of expanding your business online, you’ll need to think about how your customers use the internet, if they would feel comfortable purchasing your goods online and if they would be willing to pay shipping costs for your products. If you’re looking to grow your business, you might consider changing or expanding the way you sell your products and services. For example, if you’re a homewares distributor, you might think about setting up a new store in a different location or offering franchises.


The people element refers to your customers, yourself and your staff. You need to consider both your staff and customers if you’re thinking of growing your business. It includes understanding what your customers’ needs and wants are, setting targets and measuring your customer service levels so that you attract and keep loyal customers. You’ll also need to consider staff training so they have the skills to offer the best experience and meet customer expectations.

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Brochure & Flyer

Corporate, Departments


Elevators, Departments


Organizational, Educational


Internal, External

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Brochure & Flyer

Corprate, Departments


Elevators, Departments


Organizational, Educational


Internal, External

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Interal screen

Posters, Videos

Waiting Area TV's


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Aramco, STC, Sabic, Mobily, Bin Ladin, Zain, NWC, ELM, SEC & Saudi AirLines




Saudi Fransi, NC & Alrajhi


Faisal & Dar Alolum


King Faisal & Dar Alolum, Najed & Al-Riyadh



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Group, Individual


OR, Clinics

Loyalty Program

SMC Employee, SMC Patients

Discount Cards

Takaful Alarabiah,Takaful Alsehi, Alriah Alsehiah, Golden Discount & Smart Card

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Group, Individual

Dr. Mohammed Al-Jabali

Obesity and Endoscopy surgery consultant

SMC 2 - Obesity department

Dr. Abdulaziz Aba Al-Khail & Dr. Abdulrahman Al-Sahbi

Consultant in Plastic Surgery

Reflect Clinics

OR Renting - SMC 2

Figure in plastic surgery

with good number of successful cases

Dr. Musab Al-Ruhaili & Dr. Taghreed Al-Homsi

SMC 2 - Plastic department operation

Figure in plastic surgery

with good number of successful cases

Dr. Fadi Naser

Glamor Clinics

Figure in Derma & noninvasive cosmetic - dermatology and laser Ccooperation

Dr. Ayed Al-Qahtani

Consultant Bariatric surgery

NewYou Center

He is well known in the field of obesity

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Offers, Packages


New Services, Competitors


Campaign's, Cross Selling, Up Selling, Packages, Utilization, Growth, Sales closing

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Cross selling

Referral, Packages

Up selling


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Saudi Channel, SBC, MBC, Rotana, Al-Arabiah & Al-Ekhbariya




NewsLetter, Magazine & Occasion


Photo & Video

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Social Media

Twitter, Instagram, Snapchat, Facebook & Youtube


Content, New Doctor, New Services, News, Offers & Notifications

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Content, New Doctor, New Services, News, Offers & Notifications


SEO and Ads


e-NewsLetter, e-Magazine & Forum

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Uni-Ball, Mezah, Mall & Community


SMS Patients, SMS Employees & New Data


Mail Patients, Mail Employees & New Data

Events & Activities

Educations, Global days, Seasonal Exhibitions & Entertainments

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Landing Page, Web application, Survey & Others


Mobile Applications IOS & Android

Business Process

Customer satisfaction, Call center, reception, Clinic Capacity

Our Success Story

A teamwork environment promotes an atmosphere that fosters friendship and loyalty. These close-knit relationships motivate employees in parallel and align them to work harder, cooperate and be supportive of one another.

Rafif Alhamidi

Marketing Director

Abeer Househ

Sales Manager

Amer Alfaqeeh

IT & Multimedia

Manal Alnemri


Latest Projects


Marketing Results

Marketing Plan 2020

Budget 2021


Sales strategy & targets

Get in Touch

For more inforamtions & details visit us or message us.

Find our office

PO Box 16122,
Saudi Arabia, Riyadh, King fahed road
Tower 2, Level 11

Contact us


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